Breaking the standard round form molds and transferring the elegant vascular texture of natural plant leaves to the oval PET body; Packaging Crescent and Stars 2022 Award-winning packaging design that brings a luxurious spa atmosphere to bathroom spaces.
Lenore Premium Liquid Soap Dispenser, which was awarded in thePackaging Crescents and Starsorganization, the most prestigious competition of the Turkish packaging industry in 2022; It was designed to exceed the expectation of a standard cylindrical bottle and combine the pure aesthetics of nature with luxury bathroom decoration.
The customer's demand for a compact volume and shelf fit at market standards was turned into an artistic advantage in our design process. The unique organic texture in the leaf veins of the natural flower and plant extracts contained in the soap was adapted to the body of the bottle with an embossed relief tongue. This aesthetic approach gave the product a unique character and offered a luxurious and non-slip tactile experience felt at the fingertips in a wet bathroom environment.
“Lenore Premium Liquid Soap Dispenser is an award-winning industrial design work that adds prestige to bathroom decoration by blending the leaf texture of nature with perfect ergonomics.”
Micro-vein pattern that enhances light refractions and leaves a full and luxurious tactile feeling in the palm.
Metallized and shiny luxury dispenser head that establishes perfect continuity with the shoulder line of the body.
Wide bottom base that prevents the bottle from stretching when the pump is pressed and stands stable on the edge of the sink.
The biggest risk in thin-walled plastic packaging is that the side walls of the bottle collapse inwards as the user pumps or during transportation. The leaf relief lines engraved on Lenore's body served as a structural rib, giving the bottle 30% more rigidity.
The collection was marketed in three exclusive variants that appeal to different space concepts and scent profiles:
Shimmering black pigmentation and gold-gilt typography that gain depth under the light.
Warm champagne gold tone and transparent amber liquid transition reflecting sunlight.
The purity of the opaque white PET body and delicate leaf texture that feels like porcelain.
Original form and market innovation success registered by the Turkish Packaging Manufacturers Association (ASD).
Micro relief pattern that imitates leaf veins in nature, prevents slipping in wet hands and refracts light richly.
Rib effect, which prevents the thin-walled PET body from collapsing when the pump is pressed, thanks to tissue channels.
Premium color language that fits perfectly into different bathroom architectures with Black Pearl, Gold Shine and White Beauty.
Limitations of standard cylindrical forms and luxury segment gaps in the liquid soap category.
First hand sketches and proportion studies depicting the vein network in plant leaves on the oval body.
Micron precision embossing parameters, PET blow molding separation lines and pump neck drawing.
Palm grip feeling, deformation resistance and stability testing under pump pressure with SLA prototypes.
Crescent and Stars 2022 award success, multi-cavity PET blow molds and 3 different color series production.
